Courageous Persuaders Video Scholarship

Scholarship Value: $3,000
Awards Available: 16

The Courageous Persuaders competition encourages high school students to create 30-second television commercials on the dangers of underage drinking and texting while driving. Middle school classrooms review and judge the videos, and help determine the scholarship winners. Participants learn how to create their own video, are honored at an awards celebration, and, most importantly, are making a difference in raising awareness and changing attitudes towards these dangerous issues facing young adults.

In 2007, the Detroit Auto Dealers Association (DADA) and its Executive Director, Rod Alberts, officially adopted Courageous Persuaders and expanded it to a nationwide program. A special thanks to the late Judge Jim Martone and John Barcyk for coming up with the idea and proposing the opportunity to DADA to further develop.

In 2008, Michigan's Secretary of State (SOS) officially announced the SOS's partnership with Courageous Persuaders. For the past 10 years, top entries in the innovative Courageous Persuaders distractive driving campaign aimed at teens have won airtime in SOS offices across Michigan.

In 2018, the DADA received 632 video submissions from 917 high school participants representing 225 participating high schools from 40 different states including British Columbia. There were 1,100 middle school evaluators reviewing these videos. There were 29,312 YouTube views of these videos from April 1 – April 28. The 5 top geographic locations viewing were the United States, India, Canada, Germany and United Kingdom.

At the 2018 Courageous Persuaders Ceremony on May 2nd at Emagine Theatre in Royal Oak, MI, 16 awards were presented along with over $30,000 in scholarships. The overall grand prize-winning commercial airs on Ch. 2 in Detroit as a public service announcement. This year, at our Courageous Persuaders "Academy Awards", there were over 250 students, faculty and parents in attendance to watch these amazing videos on the big screen and see the winners announced.


A) The 2021/2022 Courageous Persuaders Competition is open to Michigan high school students only.

B) Your commercial must be 30 seconds long or less, and your message must be about the dangers of underage drinking or the dangers of texting while driving. Students can enter separate videos in both categories. Middle School classrooms are your target audience. Videos will be judged on originality, creativity and persuasiveness.

C) There are two ways you may enter your commercial: (a) Upload video entry to the Internet (i.e., YouTube, Vimeo, or SchoolTube) along with the completion of the online entry form; or (b) you can mail the entry form and DVD to Courageous Persuaders, 1900 West Big Beaver Road, Suite 100, Troy MI 48084.

D) Video deadline is February 4, 2022. Your entry must either be submitted online or postmarked by this date.

E) More than one commercial may be submitted by one student.

F) Should your commercial be selected as a winning entry, please save all original work.

G) You may enter as an individual or as a team. All team members listed on the entry form must be a Michigan high school student, in grades 9-12 (ages 19 and under) and a United States or Canadian citizen attending a Michigan high school. Team members are decided by the team captain. Team members must be listed on the entry form.

View Scholarship

"No Essay" Nitro Scholarship

Deadline: May 31, 2023
To be eligible for the "No Essay" Nitro Scholarship you must be:A) A student who is currently enrolled as a high school senior or in an accredited college or university located within the United States;B) A parent who currently has a child enrolled in an accredited college or university located within the United States;C) A parent who currently has a...

Be Bold Scholarship

Deadline: Jun 01, 2023
The "Be Bold" Scholarship is a no-essay scholarship that will be awarded to the applicant with the boldest profile. It takes less than 2 minutes to apply.To us, boldest does not mean "best", or "most accomplished". Being bold means being:A) EarnestB) DeterminedC) MovingThe scholarship will be awarded to the student whose profile is most bold, according to these characteristics.Furthermore, the...

Niche 2K No Essay College Scholarship

Deadline: May 31, 2023
Niche is the market leader in connecting colleges and schools with students and families. With in-depth profiles on every school and college in America, over 140 million reviews and ratings, and powerful search and data tools, Niche helps millions of students and families find and enroll in the right school for them. Who Can ApplyAll high school and college students, as...

ScholarshipOwl No Essay Scholarship

Deadline: Jun 29, 2023
ScholarshipOwl is your source of relief from the dreaded application process. We put students on the fast-track to success by providing direct access to the scholarships they need the most. Take the hassle out of financial aid and maximize your chance at a free ride in college. No matter how much funding you need for school, we have the opportunities...

SP Scholarship

Deadline: May 31, 2023
The SP College Scholarship program was created to help students win scholarships without the hassle of filling out paper applications and writing dozens of essays.To be eligible for the Scholarship you must be:A) At least 13 years old and enrolled or will enroll in a college or university in the US.B) A legal resident of the U.S. or Puerto Rico.Thus...

10 Words or Less Scholarship

Deadline: Nov 15, 2023
Scholarship Eligibility:A) Anyone who is between the ages of 14-25 who will be attending school in the Fall of 2024.B) This scholarship is provided by In order to apply for our scholarship follow these instructions:1. Go to and place a comment on any post you see answering the question:In 10 words or less, tell us why you deserve...

Geoscience IDEA Scholarship

Deadline: Jun 30, 2023
The Geoscience Inclusion, Diversity, Equality, and Accessibility (IDEA) Scholarship program encourages women from under-served communities to pursue an education and career in the Geosciences, or Earth Sciences. Many research studies show the Geosciences are the least diverse community in all STEM fields. This Scholarship aims to counteract this and enhance diversity within the future Geoscience workforce.NOTE: Geoscience, herein, is defined...

Full Circle Scholarship

Deadline: May 31, 2023
The American Indian College Fund provides scholarships to American Indian and Alaska Native college students enrolled in certificate, undergraduate, or graduate program at tribal colleges and other nonprofit, accredited schools.EligibilityTo be eligible, students must be an enrolled member (or a descendant of one) of a federally or state-recognized tribe while demonstrating a cumulative grade point average of at least 2.00...

Humanity Scholarship

Deadline: May 31, 2023
We are seeking bright minds with a desire to heighten national awareness via our social media campaign to end the dehumanizing forces of human trafficking and child exploitation.Eligibility RequirementsMust be a current high school senior or college freshman, sophomore, or junior.Plan to attend an accredited college, university, or community college in the upcoming academic year.Be a U.S. Citizen or permanent...

AISES Chevron Scholarship

Deadline: May 31, 2023
Chevron will award scholarships to students majoring in Information Technology, Engineering and Earth Science. Recipient must be authorized to work in the United States and have a 3.0 GPA.Chevron is one of the world's leading energy companies, with employees working in countries around the world. We explore, produce and transport crude oil and natural gas; refine, market and distribute fuels...