Kelsey’s Law Distracted Driving Awareness Scholarship

Michigan Auto Law is proud to announce that we will be partnering with The Kiefer Foundation for this year’s annual Kelsey’s Law Distracted Driving Awareness Scholarship. Through the generosity of The Kiefer Foundation, we will be able to double the total scholarship offering from $5,000 to $10,000 and we will be able to award 8 winners instead of 4. The Kiefer Foundation was started in 2016 in honor of Mitchel Kiefer, a Michigan State University freshman who tragically lost his life when he was struck by a distracted driver. Michigan Auto Law and The Kiefer Foundation hope to inspire change and raise awareness, by encouraging Michigan high school juniors and seniors to submit a compelling message that convinces young drivers to reduce distractions while driving and persuades all drivers, especially teen drivers, to stop texting while driving.

Messages may be in the form of a video, graphic or TikTok that resonates with teens and influences their driving behavior. Entries will be judged and critiqued on the following factors:

• Ability to persuade others, especially teen drivers, to stop texting while driving.
• Ability to grab the attention of other teen drivers, peers, and drivers of all ages.
• A clear and understandable message.
• Demonstration of the applicant’s personal creativity and ingenuity.
• We’re looking for your unique perspective. Video submissions must use original footage you’ve created, not stock footage.

Kelsey’s Law Distracted Driving Awareness Scholarship winners will be notified by March 31, 2025, and winners will be announced sometime during April 2025 to coincide with National Distracted Driving Awareness Month. Scroll down to complete your application in our online form.

Kelsey’s Law Distracted Driving Scholarship Award Amounts

• Overall Best Submission: $2,000 (2 winners)
• Best Video Submission: $1,500 (2 winners)
• Best Graphic Submission: $1,000 (2 winners)
• Best TikTok Submission: $500 (2 winners)

*Limit one type of submission per student.

Kelsey’s Law Distracted Driving Awareness Scholarship awards will be applied toward tuition at any university, college or technical school in the U.S. for higher education. Funds will be sent directly to the school within one year of the scholarship deadline.

Who may apply:

• Open to 11th and 12th grade students (Class of 2025 and 2026) attending any public or private Michigan high school (finalists will be required to provide proof of enrollment with a student I.D. or transcript).
• Applicant must be a Michigan resident with a valid Michigan driver’s license.
• If under the age of 18 by April 15, 2025, a parental consent form must be signed by a parent or guardian if you are selected as a finalist.

Deadline to apply online: March 1, 2025.

Kelsey’s Law Distracted Driving Awareness Scholarship winners will be announced in April, 2025 to coincide with National Distracted Driving Awareness Month.

All applicants are required to read, understand and agree to the Terms & Conditions, Privacy Policy and the Terms of Use with a check marked box within the submission form. For details review each document here:

• Terms & Conditions
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