Next Generation Scholarship

Scholarship Value: $25,000
Awards Available: 5

The 2020-2021 Next Generation scholarship application consists of two phases. In the first phase, applicants will submit an essay, personal brand video, two letters of recommendation, resume, headshot and school transcripts. Applications are due on April 10, 2020.

Applicants will be notified by May 5, 2020 if they are selected to move on to the semi-finalist stage. In this phase, 25 students will be required to complete a case study created in collaboration with PetSmart, Inc. and two interviews with assigned retailers by August 7, 2020. From there, 10 students will advance and complete quick-fire video interviews with the NRF team. The top 5 finalists will then be selected and notified by September 16, 2020. The finalists will complete final round interviews with members of the NRF Foundation Board of Directors to determine the top recipient.

The top recipient will receive a $25,000 tuition scholarship, and four finalists will receive $10,000 tuition scholarships.

Learn more about the application process including submission requirements and key dates here.


The NRF Foundation Next Generation Scholarship is open to junior and senior students enrolled full-time at a NRF University Member school when the scholarship is awarded in January 2021.


A) Juniors or seniors enrolled full time at a University Member school at the time when the scholarship is presented in January 2021 (Note: current sophomores can apply if they will be of junior standing in January of 2021)

B) Must not have previously received an award of $10,000 or more from the NRF Foundation

C) Must be U.S. citizens or legal U.S. residents eligible to work in the United States

D) Must have a grade point average (GPA) of 3.0 or above on a 4.0 scale

E) Must have prior or current experience working in a retail job or internship. This could be anything from working as a bagger at a grocery store or a server/host at a restaurant to having a summer internship with a retailer.

F) Students in any major are eligible. Possible majors include business, merchandising, supply chain, analytics, entrepreneurship, finance, accounting, retail studies, computer science, marketing, communications, etc.

View Scholarship
"No Essay" Nitro Scholarship - $2,000
To be eligible for the "No Essay" Nitro Scholarship you must be: A) A student who is currently enrolled as a high school senior or in an accredited college or university located within the United States; B) A parent who currently has a child enrolled in an accredited college or...
View Details
"No Essay" Smart Owl Scholarship - $7,000
To be eligible for the No Essay Smart Owl Scholarship: A) You must be a resident of any of the 50 United States, District of Columbia or US Territories B) You must be 16 years of age or older C) You must either be enrolled in a college/university or registered...
View Details
Be Bold Scholarship - $25,050
The $25,050 "Be Bold" Scholarship is a no-essay scholarship that will be awarded to the applicant with the boldest profile. It takes less than 2 minutes to apply. To us, boldest does not mean "best", or "most accomplished". Being bold means being: A) Earnest B) Determined C) Moving The scholarship...
View Details
$10,000 College Scholarship for High School and College Students - $10,000
To be Eligible: 1. You must be at least 13 years old and enrolled or will enroll in a college or university in the US. 2. You must be a legal resident of the U.S. or Puerto Rico. The ScholarshipPoints program was created in 2006 to help students win scholarships...
View Details
Niche 2K No Essay College Scholarship - $2,000
Niche is the market leader in connecting colleges and schools with students and families. With in-depth profiles on every school and college in America, over 140 million reviews and ratings, and powerful search and data tools, Niche helps millions of students and families find and enroll in the right school...
View Details